021 - Renato Martinez
021 - Renato Martinez
021 - Renato Martinez
021 - Renato Martinez
021 - Renato Martinez
021 - Renato Martinez

021 - Renato Martinez

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This is likely to be an Aviary 2025 season subscriber exclusive; we anticipate that this coffee will be roasted for 2025 season subscribers the week of December 14, 2025.


The twelfth and final coffee of our 2025 season comes from a single producer in Mazeteca in Oaxaca, Mexico—a washed process  presenting in a bright, fruited cup with notes of pomegranate, hibiscus, lime and melon. 

From Christopher: "Specialty coffee's fascination with transparency information is one that, I believe, arises from noble intentions. By identifying a producer—by name and by face—and telling their history with a record of the price they were paid for their coffee, we seem to believe we're closing the distance that coffee travels through complex supply chains across the world.

While transparency can serve as a tool to mitigate concerns of financial exploitation by showing that a 'fair price' was paid, the way we report it may lack sufficient context by which a consumer could make a determination around fairness or equity. Further, while bridging the gap between consumers and producers can help producers access a broader, more specific, more competitive market and thus receive a better price, it's also possible to levy criticisms against this practice—particularly if it relies on tokenization of a producer's image to sell coffee or imply a closeness or relationship that doesn't genuinely exist. That is to say: good intentions don't protect against all possible scenarios or contexts.

"In some situations, using imagery or details about a producer to market a coffee—with sufficient specificity to identify them locally—can create risks to their security and safety, particularly when the price paid for a coffee is dramatically out of step with the local price in places with limited government participation in daily life. In these contexts, we explore the tension between consumers’ and roasters’ desire for transparency and the practical realities of working in and buying from conflict zones—places torn apart by war, politics and history.

"There, to hold the fabric of communities intact, sometimes we must not stand apart, but stand together.

"Sierra Mazateca in Mexico is one such context that requires careful consideration as well as an understanding of the problematic history of encounters between indigenous communities and outsiders, security threats from narcotraffickers and federales, and the social risks posed by operating outside the local norms. After the collapse of the ejido system of land use under President Carlos Salinas de Gortari's neoliberal 'reforms,' many indigenous communities moved into the highlands—intentionally far from the reach of government, and in lands too inaccessible for exploitation by the government or corporations. Most of the communities don't speak Spanish—instead speaking Nahuatl or Mixtec or Zapotec or Maya or Mazatec—and the difficulty of navigating the terrain compounded their isolation, making accessing or aggregating coffee as difficult as the importance of those communities maintaining internal social cohesion and preserving their cultural identity.

"After the ICA collapsed, so too did prices for coffee—which by 1983 accounted for 35% of Mexico's agricultural exports. The Coordination of Coffee Grower Organizations estimates that as a result of the ensuing coffee crisis, Mexican coffee growers would have lost 65% of their potential revenues since the start of the crisis. As a result, 71% of coffee growers stopped using fertilizers, 40% reduced pruning, and 75% stopped investing in control of pests, leading to lower qualities, yields and resiliency ahead of the coffee leaf rust outbreak in Latin America in 2012.

"In response, many of the coffee growers in Mexico—who today number more than 500,000, 85% of whom are indigenous and with 95% growing coffee on fewer than 3 hectares of land—organized into informal cooperatives or otherwise collaborated to mitigate their risk and attempt to access the best price for their coffee.

"Buying coffees like this one in the way it was purchased—outside of those cooperative structures and bypassing local coyotes who have operated as virtual monopolies and suppressed prices and capturing any premiums paid themselves—is difficult, requiring the building of trust over years and a delicate hand. If the price paid were to be discovered locally it could incite jealousy, theft or, in some cases, violence—or merely break trust and the social contract in the community, eroding longstanding social bonds as well as access to market for those communities.

"And so we present this coffee under an assumed name—and without a portrait. It's not merely an act of respect—it's in keeping with the spirit of the agreement we've made with the third-party agent whose relationships we rely on to access coffees in these communities and whose staff on the ground must maintain their own networks of trust. 

"In the end, we have a coffee that is able to speak for itself: an old rootstock Typica processed in a traditional manner that presents in the cup with fruited notes of dried raspberry, pomegranate, hibiscus, lime and bright orange acidity."

We anticipate that this coffee will be roasted the week of December 14, 2025

TASTING NOTES: Dried raspberry, pomegranate, hibiscus, lime, bright orange
ROAST:
Light, to accentuate the vibrancy of this coffee and present its fruited character as ripe and juicy while mitigating funky tones that may creep in from its cherry oxidation stage.
ACIDITY: Bright, citric and stonefruit acidity
FUNK: This is a bright coffee with fruity tones that can present a bit pulpy in some water/brewing contexts as a result of its cherry oxidation processing step, though we don't find it overwhelmingly "funky."
FOR FANS OF: Indigenous producers; difficult supply chains; smallholders; old vines; cherry rested and red fruit cups

FARMGATE PRICE: $181.37 MXN per kg of parchment
FOB PRICE: $8.50 per lb
LANDED PRICE: $9.40 per lb

In Oaxaca, it's common for producers to process coffee at their houses to dried parchment.

As a result of the cultural and geographic isolation in Sierra Mixteca, collectors known as 'coyotes' typically purchase parchment, aggregate, and sell it either to exporters or to the local market. Unlike in other contexts, there are few other sales channels and little in the way of pricing competition.

At the time that this coffee was purchased for specialty export, the average price paid by coyotes in the region was approximately $90 MXN per kg of parchment; using this lot's milling performance of 69%, a defect count of 12% and the exchange rate at the time of purchase of 18.3904 MXN / USD, a coyote would have paid the equivalent of $3.66 per pound of exportable, zero-defect coffee. This price, while historically high as a result of the high C-market, was likely below the C-market as monthly averages from April-May sat above this price.

In this case, the derived farmgate pricing for the lot was $7.38 per pound. Coffee sorted for defects, which represented 12% of the milled lot, were sold at local pricing by the exporter.

The farmgate price paid represents a substantial, consequential premium over the local market price. The price was paid in two segments: an initial payment immediately upon delivery of parchment ($100 MXN per kg) with a second payment of $81.37 paid at the time of export.

The exporter and agents' costs and fees were built into the final export FOB price and deducted to calculate the second payment:
- local coordinator, 10% of farmgate (logistics from farm to dry mill, invoicing, first QC)
- export agent and third party QC, 10% of FOB
- cost of printed jute bags ($225 MXN)
- milling costs ($0.78 USD per kg)
- Taxes ($0.34 USD per kg)
- Customs agent, transport to port, etc. ($0.56 USD per kg)

Old rootstock Typica grown using organic methods between 1,700-1850 masl in Mazateca by Renato Martinez; selectively hand-picked at peak ripeness; sorted; floated; oxidized in piles for two nights in cherry; pulped using a disc pulper; fermented dry for 48-72 hours (depending on temperature) until mucilage rinses of cleanly; washed once; dried on traditional patios for 12-15 days under shade netting.

I recommend resting this coffee for 2-5 weeks from its roasted date filter brewing and 4-6 weeks for espresso-style preparation (though you may wish to try it earlier to enjoy how the coffee changes and opens over time). It will develop heavier fruit tones overtime; to avoid cherry-rested funkiness, consume on the early side.

As filter, I prefer a ratio of 1:17 using low-agitation methods of extraction resulting in 22-23% EY.